We’re going to Disney World: Consumer credit and the consumption of social experience

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Lloyd Klein


Consumer credit is an important facet of everyday social life. Public interest in material items, services, and Social experience is facilitated by the instantaneous availability of the various commodities. Social experience is a unique product available through credit cards. Cultural wants and desires are marketed and made accessible to consumers through extended consumer credit lines. Disneyworld, and its Disneyland forerunner, are Prototypical models for escapist entertainment made financially available to average consumers through credit Cards. This paper offers an analysis of consumer credit and how credit cards facilitate tourism and the Consumption of cultural experience. Theoretical analysis of tourism, and the influence of culture, accompanies a discussion of how consumer credit (in the form of credit cards) enhances the marketing of Disneyworld as a renowned cultural experience.

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